AI Insights · Timothy · October 2021
Top 5 Health and Fitness Apps on iOS in New Zealand for Q3 2021
Discover the performance trends of the top 5 health and fitness apps on iOS in New Zealand during Q3 2021, including weekly downloads, revenue, and active users.
In Q3 2021, the health and fitness app market in New Zealand saw significant activity. Here, we review the performance of the top 5 apps on iOS: NZ COVID Tracer, Nutrition Coach: Food tracker, Flo Period & Pregnancy Tracker, MyFitnessPal: Calorie Counter, and Strava: Run, Bike, Hike. The data is sourced from Sensor Tower, where more insights are available.
NZ COVID Tracer saw a dramatic rise in weekly downloads, peaking at around 19K in late August. Weekly active users also surged, reaching approximately 357K by the end of September.
Nutrition Coach: Food tracker had a notable increase in weekly revenue, peaking at about $960 in mid-September. Weekly downloads fluctuated, reaching a high of approximately 6.1K in early August. Active user numbers peaked at around 7.4K in the same period.
Flo Period & Pregnancy Tracker maintained a steady weekly revenue, peaking at around $7.2K in the last week of September. Downloads remained relatively consistent, with a peak of approximately 1.9K in mid-July. Active users hovered around 42K throughout the quarter.
MyFitnessPal: Calorie Counter experienced a stable weekly revenue, reaching a peak of about $7.4K in the final week of September. Downloads showed a gradual increase, peaking at about 1.6K in late August. Active users also grew, peaking at around 52K in mid-September.
Strava: Run, Bike, Hike saw a significant jump in weekly revenue, reaching approximately $9.1K in mid-September. Downloads spiked to about 3.3K in late August. Active users increased steadily, peaking at around 16.7K in early September.
These trends highlight the dynamic nature of the health and fitness app market in New Zealand. For more detailed insights, visit Sensor Tower.